Morgan Stanley: Navigating Liquidity Events and Private Company Trends in 2025

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liquidity events
private companies
IPO
equity compensation

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Morgan Stanley continues to be a prominent name in global finance, especially when it comes to helping private companies navigate liquidity events and changing market conditions. As 2025 unfolds, both decision-makers and investors look to Morgan Stanley for insight and leadership. Let's explore some of the most recent trends and findings shaping the private market landscape, and see how Morgan Stanley's expertise is making a difference.

Private Company Liquidity: New Realities and Pressures

Recent reports reveal that more private companies are planning liquidity events amid economic uncertainty. According to a Morgan Stanley at Work report, about 80% of equity compensation decision-makers feel pressured to create liquidity for shareholders and employees. The report explains that these pressures often come from investors as well as employees who hold company stock. As a result, there is increasing interest in options that can turn paper incentives into real financial rewards.

The Rise of Equity Compensation Plans

Equity compensation is on the rise. In 2025, three out of four companies offer such plans. Larger firms report inclusion rates as high as 69%, extending these benefits beyond top executives. The trend shows growing recognition of equity compensation as a vital tool for attracting and retaining talent in a competitive marketplace. You can see more details about these shifts in the GuruFocus breakdown of the Morgan Stanley report.

IPOs vs. Tender Offers: A Shift in Strategies

Traditionally, initial public offerings (IPOs) have been the preferred path to liquidity. However, the Morgan Stanley report highlights a recent move toward alternative liquidity solutions. As of early 2025, only 31% of private companies chose IPOs as their next step. In contrast, tender offers—private share sales facilitated among existing investors or employees—rose to 39%. While tender offers provide flexibility, fewer organizations feel confident executing them; just 5% consider themselves very prepared, compared to 41% for IPOs. This gap underlines the complexities and new learning curves involved in these transactions. Bloomberg's coverage notes this growing preference for employee share sales as a smart response to volatile public markets.

Innovating for Private Markets: Morgan Stanley’s Response

Recognizing the changing landscape, Morgan Stanley is stepping up with new services and tools. Their launch of a Private Markets Transaction Desk demonstrates the firm's commitment to streamlining liquidity for shareholders and investors. This specialized desk provides a concierge service designed to make buying and selling private company shares simpler and more accessible. The goal is clear: help companies stay nimble while delivering value and peace of mind to all stakeholders.

Conclusion: Preparing for Tomorrow’s Financial Landscape

The 2025 private company ecosystem looks very different from just a few years ago. Morgan Stanley’s ongoing research and market solutions are helping leaders navigate these uncharted waters. Whether it's implementing equity compensation plans, evaluating tender offers, or considering IPO readiness, Morgan Stanley stands out as a trusted partner for private companies aiming for success in an ever-changing world.

Stay informed and ready for what's next by leveraging the insights from Morgan Stanley and reading additional in-depth reports on current trends in the financial sector.

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